Nordletter Pilot
A working pilot tool with AI for participating webshops: import your contacts, paste your HTML campaign, and let the router deliver each message through Box Mail with an automatic email fallback. Track opens, clicks, bounces and best-performing links — and switch on SMS the moment you pick a carrier.
See translations in action
🇬🇧 English
Hi {{first_name}} — this year's rosé has arrived
🇮🇹 Italiano
Ciao {{first_name}} — il rosé dell'annata è arrivato
Same layout, same links, {{first_name}} untouched — only the words change.
Smart Channel Router
One message. Nordletter picks the channel per customer.
Box Mail
Connected device · delivered 0.4s
Email fallback
No Box Mail yet · sent from your sender
SMS
Phone number collected · ready when carrier is connected
Held back
Unsubscribed or capped
How it works
Four steps from an empty page to a campaign in your customers' hands. No agency, no separate translation tool, no second system for push messages.
Import a contact list, paste it in, or collect sign-ups with a ready-made form, landing page or website widget. Consent and unsubscribes are recorded for you.
Start from one of 150+ finished templates or ask the AI for a first draft. Drag blocks, drop in pictures from your library, and personalise with your customers' own details.
Send the same letter in the language each reader actually speaks. The words change; your layout, images, links and personalisation stay exactly as you built them.
Every contact gets email. Those who have connected Box Mail get the message straight to their phone too. Collect phone numbers now and SMS becomes a third channel the moment you pick a carrier. You never choose twice.
Your message lands in the email inbox for everyone, and in the Box Mail folder for customers who have connected it — so email is always the safety net.
Templates, letters, landing pages and surveys all translate. Write in your own language and let every reader get theirs.
Subject lines, layouts and follow-ups are suggested from what your own past sends actually achieved — not from a generic template library.
Opens, clicks, bounces, top links, device and country breakdowns — every campaign report shows you what your readers did, not just how many messages left.
A look inside
Real screens from the product. Click any picture to see it full size.
Ask, by voice or by writing
Our assistant answers in your own language, from our own help centre — not a guess.
121 questions, already answered
Everything people actually ask, grouped by topic and searchable in plain language.
The whole thing, in eight chapters
An illustrated manual in the order you will really do it — setup, contacts, writing, sending.
Email first, with Box Mail as an easy add-on
152 ready-made templates you can edit in a click
AI that already knows your business
Every campaign translated into 35 languages in one click
SMS-ready channel and link-level analytics included
Included, not an add-on
Writing in Swedish to customers in Italy? Press translate. Nordletter rewrites the subject line, every text block and the message text — while layout, images, links and your personalisation tags stay exactly as you built them. Each contact gets the language they picked; everyone else gets your original.
Your subject
Hej {{first_name}} — årets rosé är här
🇮🇹 Italiano
Ciao {{first_name}} — il rosé dell'annata è arrivato
Translation
Most tools give you a translation plug-in. Nordletter treats language as part of the letter itself — in the editor, in the templates, and in the interface around them.
Type the letter the way you speak. Swedish, Norwegian, Finnish, Danish, German, Spanish — it does not matter which one you start in.
Press Translate in the editor, pick the language, and the entire letter is rewritten. Layout, images, buttons, links and {{tags}} are never touched.
Need just the offer paragraph in Finnish and the rest as it is? Translate a single block and leave everything else alone.
Each translation can be saved as its own version, so you build a Swedish, a German and an English edition of the same campaign and send each to the right list.
All 150+ templates — newsletters, landing pages and surveys — come across into your language, so you are never editing English boilerplate.
Pick your language at the top of the page and the whole tool speaks it: menus, buttons, help texts and the send flow.
Build, send, measure
Start from a finished design and change every word, colour and picture in the drag-and-drop editor. These are real templates from the gallery inside your account.
Every template works in every language
All 150+ templates — newsletters, landing pages and surveys — can be used in any of our 20+ languages. Pick the template you like, press the Translate button once, and the whole thing is rewritten in the language you choose. You do not need a separate template for each language.
Plain letter
A warm personal letter with a picture, a list and a sign-off.
Simple update
Tell your people what changed, in three clear parts.
Thank you letter
Say thank you properly, with a story and an offer.
Personal invitation
A one-to-one style invitation with the practical details.
AI that knows your business
Nordletter reads your business profile and your own website, so subject lines and copy sound like you — not like a newsletter tool. Rewrite any block, get five subject line options, or ask for a full first draft.
Campaign assistant
New rosé is in. Write something for our regulars.
Five subject lines
Personalisation tags are checked before sending, so nothing unresolved ever leaves.
Pricing
Every plan has the editor, the templates, the translation and the AI. What changes is how many contacts you keep and how many messages you send each month. Prices in SEK per month, excluding VAT.
Every premium function is included on every plan except the 20 kr Start plan — the whole product, nothing sold back to you feature by feature.
All AI is included from Nordletter Basic and up: drafts, subject lines, layouts, translation into 20+ languages and picture generation. What changes as you move up is scale — more contacts, more messages, more AI pictures. Nothing else is held back.
No per-feature upsell
No per-seat charge
Cancel any time, keep your data
The smallest way in: one list, one letter at a time.
20 kr / month
300
Contacts
500
Messages
—
AI pictures
The editor, 150+ templates, email with Box Mail fallback, reports, sign-up forms and the full security are included. Not on this plan: AI, landing pages, surveys, automations, saved segments and saved blocks.
For a small shop sending a letter every month.
139 kr / month
1 000
Contacts
2 000
Messages
15
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
For a single location getting started with Box Mail.
199 kr / month
2 000
Contacts
4 000
Messages
25
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
For businesses sending regularly to a growing audience.
499 kr / month
5 000
Contacts
10 000
Messages
50
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
For high-volume senders who want the full Box Mail reach.
1 490 kr / month
20 000
Contacts
60 000
Messages
100
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
The top of the range: the largest audience, the widest reach.
2 999 kr / month
50 000
Contacts
120 000
Messages
200
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
Twice Excel: for a group of locations sending as one brand.
5 999 kr / month
100 000
Contacts
240 000
Messages
400
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
Twice the scale of Peak, at a lower price per contact.
10 998 kr / month
200 000
Contacts
480 000
Messages
800
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
The largest plan we sell: twice Summit, our best value per contact.
21 996 kr / month
400 000
Contacts
960 000
Messages
1 600
AI pictures
Everything in the list below is included. All AI, landing pages, surveys, automations, segments, revenue tracking and support — the complete product. Only the three numbers above change between plans.
From Nordletter Basic and up, every plan gets every single thing on this page. The only difference between those plans is the three numbers on the card: contacts, messages and AI pictures. The 20 kr Start plan is the one exception — the lines marked “not on Start” are what it leaves out.
Everything you need to build a newsletter that looks designed, without a designer.
Drag & drop editor
Build the letter by dragging text, pictures, buttons, columns and dividers into place. Live preview as you type.
150+ ready-made templates
Finished designs for shops, restaurants, hotels, events and newsletters — pick one and replace the words.
Advanced HTML editor
Open the code and edit it directly when you want full control over the design.
Saved blocks you can reusenot on Start
Save your header, footer, offer box or signature once and drop it into any future letter.
Copy, paste and duplicate blocks
Move any part of the letter, or copy it between letters, in one click.
Your own picture library
Upload your pictures once and reuse them in every letter, organised in one place.
Mobile, tablet and desktop preview
See exactly what the letter looks like on every screen before it leaves.
Inbox preview before every send
See the subject line, preheader and first screen the way the reader will see it.
Delivery that picks the best channel for each customer, and checks itself before it goes.
Email first, Box Mail when connected
Every contact gets email. Those who have connected Box Mail get the message in their Nordletter box too — no inbox, no spam folder.
Automatic email fallback
If a contact has not added Box Mail, the same letter is sent as email automatically. Nobody is missed.
Smart channel router
Chooses the right channel per contact based on where that person actually reads.
Your own sender addresses
One sender per brand, shop or language, verified and signed so it lands properly.
Scheduling and time zones
Pick the day and time, and send in the reader's own local time.
Link review before every send
Every link is checked, the unsubscribe link is verified, and the send is blocked if it is missing.
Outbound fraud screening
Each letter is scanned for the patterns that get senders blacklisted, before it leaves.
Included in full from Nordletter Basic and up. Only the number of AI pictures changes between plans.
AI first draft of a whole letternot on Start
Describe the campaign in one sentence and get a complete letter to edit.
AI subject-line assistantnot on Start
Get subject lines written for your audience, then test them honestly against each other.
AI layout generationnot on Start
Turn a short brief into a finished layout with blocks, pictures and buttons in place.
AI translation into 20+ languagesnot on Start
Translate the whole letter, keeping the design intact, and send each contact their own language.
AI picture generationnot on Start
Make pictures for the letter from a description. Your monthly allowance is on the plan card.
AI performance memorynot on Start
The AI learns from your own opens and clicks and writes better for your audience over time.
AI revenue coachnot on Start
Plain-language advice on what to change next, based on what your campaigns actually earned.
Ways to collect subscribers and speak to the right ones.
Subscription forms
Copy a snippet and paste it on any website — Shopify, WordPress or your own page. Sign-ups land straight on the list you choose.
Landing pagesnot on Start
Build a full page inside Nordletter with your own address, no website needed.
Surveysnot on Start
Ask your customers a question and store every answer on the contact.
Saved segments and dynamic audiencesnot on Start
Save an audience once — say, everyone who clicked last month and lives in Stockholm — and it keeps itself up to date.
Personalisation on every field
Drop the first name, city, last purchase or any field you store straight into the text.
Contact scoringnot on Start
Every contact is scored on real opens and clicks so you can see who is worth your best offer.
Automations that keep sending while you work.
Automation buildernot on Start
Build a flow: a trigger, a wait, a letter, a condition — welcome series, birthdays, win-backs.
Follow-ups on behaviournot on Start
Send automatically when someone opens, clicks, signs up or does nothing at all.
Run inspectionnot on Start
Open any single run and see every step, every decision and every message it sent.
Full automation audit trailnot on Start
A permanent record of every change and every run, for you and for compliance.
Reporting that tells you what to do next, not just what happened.
Opens, clicks and unsubscribes
Per campaign, per list and over time, with clean charts.
Per-link click maps
See exactly which link in the letter people pressed.
Engagement history per contactnot on Start
Open one person and see every letter they got and what they did with it.
Campaign revenue trackingnot on Start
Connect sales back to the letter that caused them.
CSV export of every report
Take any report out to a spreadsheet whenever you want.
Included on every plan, including the 20 kr one. Security is never an upsell here.
GDPR consent log
Every contact carries proof of when, where and how they said yes.
One-click unsubscribe and suppression list
Unsubscribes are honoured everywhere instantly, and a letter without a working unsubscribe link cannot be sent.
Inbound screening of every address
Every address that enters your lists — imported, typed or from a form — is checked for malformed, hidden or hostile content first.
Gripen Shield
Passkey sign-in, risk scoring on every action and automatic lockdown if your account is attacked.
Watermarked, key-confirmed exports
Nobody can pull your contact list out without confirming with their own key, and every export is traceable.
Nightly backups
Your lists, letters and reports are backed up every night and restorable.
No support tier, no paid onboarding.
Help AI you can speak or write to
Ask a question out loud or in writing and get an answer from our own manual, day or night.
Illustrated help manual
Step-by-step guides with pictures for every screen in the product.
Unlimited team members
Add your whole team. There is no per-seat charge, ever.
Nordletter is in an invite-only pilot. Pilot businesses use the full product while we finish billing — you will always be told before anything is charged.
A working pilot tool with AI for participating webshops: import your contacts, paste your HTML campaign, and let the router deliver each message through Box Mail with an automatic email fallback. Track opens, clicks, bounces and best-performing links — and switch on SMS the moment you pick a carrier.
Business owner sign in